Fitness tech startup Insane AI launches AI powered training app

Fitness tech startup Insane AI has launched an artificial intelligence (AI) powered fitness training app. The Bengaluru-based startup has developed a mobile app that transforms the phone’s front camera into an intelligent workout companion, according to a release. The AI-powered Workout Tracking technology of the app enables precise motion tracking with any smartphone, allowing it to identify how well the user performs each exercise and helps fix posture and form in real-time.

Insane AI, the 2021 started venture was founded by two batchmates from IIT Bombay and backed by $900,000 seed funding from pi Ventures, Anupam Mittal, Sameer Pitalwalla, and other angels in sports, fitness and tech. It has been built on the basis of definitive habit formation science and rewards users for staying fit with real life products.

The mobile version for IOS and Android users will be available on the App Store and Google Play Store respectively. The app has been designed with the combined efforts of certified fitness trainers, AI engineers, and gamification experts and was in development and testing for more than one year. Tested on more than 100k registered users across India and Europe, it is used by working professionals and sportsmen for their training and sports conditioning.

The app offers a wide range of guided body workouts such as HIIT, Cardio, Muscle Training, Yoga, Balance and the unique Agility drills. The interactive workout screen keeps users engaged with visual cues and live feedback. The app also gives users insights into their workout and performance history.

Anurag Mundhada, cofFounder, Insane AI said, “A lot of people nowadays are intimidated by the prerequisites to be fit. Be it looking for the perfect gym, making time to workout, the high costs for training or finding the right trainer, all these things act as hurdles. The Insane app makes the process of starting your fitness journey convenient and rewarding.”

Jayesh Hannurkar, co-founder of Insane AI and Head of Product said, “In the next 2-3 years, we aim to turn Insane into a first-of-its-kind fitness metaverse based around narratives, content and storylines.”

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