Alcedo Care Group has invested £100,000 in commissioning a bespoke vehicle which will help it recruit its next 1,000 employees from across the North West.
The rapidly-growing care home provider operates 13 locations in and around Lancashire and is currently looking to recruit about 10 new employees to each area each month.
The new vehicle will help find, attract and begin the recruitment process of those new employees.
The low-wheelbase, exhibition-style vehicle features an office-style meeting room, wall-mounted television screen and a reception area with welcome refreshments.
Full-time events manager Adam Garvey (pictured left) has already been appointed to manage the day-to-day logistics of the vehicle and coordinate its activities across the region starting with a visit to each of Alcedo’s offices and attendance at large organized events this summer including the Southport Flower Show in August and the annual Blackpool illuminations switch on in September.
John Townley, group head of recruitment for Alcedo Care (pictured right), said: “The new vehicle will really support our focus on recruitment ensuring we stand apart from others in the industry. As we continue to grow and expand, we need to recruit the right people with shared values and standards who may be looking for a new and exciting career in care.
“Having our own purpose-built portable office will enable us to get out into local communities and really engage with people, communicating the exceptional range of care services that we provide and our commitment to continued professional development and career opportunities for the right people. We will also be able to interview and process applications for the right people who step on board.”