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Wendy’s unveils new design to improve mobile ordering experience

Wendy's will redesign restaurants to provide more convenience for delivery orders and more.  Shown is a rendering of the redesigned exterior and delivery pick-up window.

Wendy’s will debut a new restaurant design in the spring designed to enhance customer, crew and delivery driver experience.

Dubbed the “Global Next Gen,” the “sleek and modern” design will include technology features for optimizing Wendy’s restaurants with the growth of mobile and delivery orders. The first restaurant to feature the new design will open in New Albany in the spring. Wendy’s did not identify the specific location.

The main entry redesign as a part of Wendy's
Wendy's will redesign restaurant layouts to provide more convenience for delivery orders and more.  Shown is a rendering of the redesigned front counter area.

“To accelerate our business and expand our footprint across the globe, we must consistently meet the needs of our customers however they chose to engage with Wendy’s, whether that’s through a digital platform or in the drive-thru,” said Wendy’s president and CEO Todd Penegor in a news release. “‘Global Next Gen’ enhances the customer experience across ordering channels and streamlines operations for our crew, all while creating better returns for franchisees.”